Whether turf or court, track or ice (and everything in between), Championship Labs is here to support UConn students-athletes as they explore entrepreneurial applications surrounding Name, Image and Likeness. An emerging sphere of entrepreneurship, the Werth Institute is leading Name, Image, and Likeness (NIL) activities at the University of Connecticut. Championship Labs empowers students and student-athletes alike to explore individualized opportunities for money-making potential through personal and content branding. (Video by UConn)